The Marketing Masterclass is designed for companies, start-ups, and scale-ups in robotics, artificial intelligence, mechanical engineering, and industrial automation – especially exhibitors and stakeholders of all about automation.
The masterclass is offered online as well as on-site in Leipzig or Dresden, combining hands-on marketing expertise with current topics and trends in technology-driven industrial markets. It focuses on how to clearly position complex solutions, communicate them effectively, and bring them successfully to market.
Beyond the content, participants benefit from networking and exchange with other innovative companies from the robotics and AI ecosystem (e.g. Wandelbots). The format creates space for fresh perspectives, collaboration, and practical insights – right at the forefront of innovation.
